PT Federal International Finance (FIFGROUP), a part of Astra Financial, officially hosted an event titled 'Hajatan Cabang' (Branch Celebration) at the FIFGROUP Metro office on July 10–11, 2026. This activity was designed as a form of company appreciation for loyal customers, as well as a strategic step to strengthen emotional closeness with the local community.
During the two-day event, residents of Metro were treated to various interactive activities, ranging from a fun walk and various competitions to musical entertainment. Branch Manager of FIFGROUP Metro, Hendri Afriansahi, stated that this initiative aims to create a more open space for community connection, enabling people to understand the financial solutions offered by the company in a more relaxed and enjoyable manner.
In addition to providing entertainment, the event served as a platform for local micro, small, and medium enterprises (MSMEs) to showcase their products. The involvement of MSMEs reflects FIFGROUP's commitment to supporting grassroots economic growth around the company's operational areas.
At this event, all five of FIFGROUP's business lines—FIFASTRA, SPEKTRA, DANASTRA, FINATRA, and AMITRA—offered attractive deals. Visitors could enjoy installment discounts of up to IDR 4.7 million for Honda motorcycles, reduced installments for electronic products and furniture, and administrative fee discounts specifically for Sharia financing.
Beyond focusing on business transactions, the 'Hajatan Cabang' event series also incorporated corporate social responsibility activities through the 'FIFGROUP Peduli' (FIFGROUP Cares) program. The company distributed aid to the Budi Utomo Orphanage Foundation as an expression of social care, aligning with the company's mission to deliver a positive impact and a better life for the wider community.
