Astra Motor NTB, the main official dealer for Honda motorcycles in the West Nusa Tenggara region, successfully organized an event titled 'Honda PCX Bikers Playland' at the Gunung Jae natural tourist destination in West Lombok. This activity offered a new approach for the automotive community by adopting a relaxed yet meaningful family camping concept.
The event began with a touring session departing from Mataram City to Mount Jae. Throughout the journey, Honda PCX community participants were required to prioritize the #Cari_Aman safety riding campaign by obeying traffic regulations and wearing standard safety gear.
Unlike typical community gatherings, this event specifically involved the spouses and children of the members. This aimed to prove that the Honda PCX is not merely a daily mobility tool, but can also support valuable family moments amidst a beautiful and cool natural atmosphere.
Yehezkiel Felix, Marketing Manager of Astra Motor NTB, stated that this initiative is a form of company appreciation for loyal customers. Through open spaces like Mount Jae, it is hoped that relationships between community members will become stronger while providing a quality recreational experience for every family involved.
In addition to campfire sessions and evening entertainment, the committee also provided various educational activities for children. Outdoor games were designed to build courage, independence, and teamwork in a safe and fun atmosphere.
This step reflects Astra Motor NTB's commitment to continue transforming into a hub that does not only focus on automotive matters, but also builds family values and health lifestyle awareness. In the future, various innovative community activities are promised to continue to strengthen the 'Satu Hati' (One Heart) spirit for the people of NTB.