Bekasi City is preparing to become a meeting hub for business players through the 2nd Indonesia Brand & Business Opportunity Show (IBOS) Expo 2026. Initiated by INFOBRAND Group, the event is scheduled to take place over three days, from August 7 to 9, 2026, at the Bekasi Convention Center (BCC).
This year's exhibition comes on a massive scale, designed as a complete ecosystem that connects brand owners with prospective business partners. Far from just showcasing products, IBOS Expo 2026 integrates various formats such as business matching, professional networking, business conferences, and awards for outstanding brands.
CEO of INFOBRAND Group, Susilowati Ningsih, revealed that this event serves as a strategic platform for creating sustainable collaboration in the business world. The exhibition targets over 7,500 visitors and offers various partnership models, ranging from franchises, distribution, licensing (reseller), contract manufacturing (maklon), to affiliate marketing, covering various industrial sectors such as culinary, services, education, and retail.
Echoing this sentiment, the Chairman of the Indonesian Brand Association (ABI), Tri Raharjo, emphasized the importance of building a solid business ecosystem to accelerate market expansion in the modern era. According to him, synergy between brand owners and partners is the main key to facing today's industrial dynamics.
In addition to the exhibition area, the series of events will be enriched by a Business Summit covering three main topics: the Indonesia Franchise & Partnership Summit, the Indonesia Affiliate Marketing Summit, and the Brand Indonesia Summit. The forum brings together practitioners, academics, and company leaders to share insights on business development strategies and digital marketing.
For members of the public interested in attending the exhibition, the organizers have opened registration access through the official website. Tickets are offered at affordable prices: IDR 20,000 for the Single Ticket category and a Couple Ticket option starting from IDR 15,000 per person.
