The Korean Wave phenomenon, which continues to dominate the Indonesian market, has driven the creation of Weplay Universe, an experiential entertainment destination designed specifically for the younger generation. Strategically located at Central Park Mall 2, West Jakarta, this entertainment center integrates lifestyle, community, and technology to deliver an authentic K-Entertainment atmosphere without having to travel abroad.

Commercial & Operational Director of PT Korea Global Entertainment, Lailatul Zubaidah, stated that the presence of Weplay Universe is a response to the massive community base of Korean culture lovers in the country. This destination is not only a creative space for young people to express themselves, but is also projected to expand to various major cities to strengthen the new lifestyle ecosystem in Indonesia.

One of the main highlight features acting as a major draw is DanSnap, a South Korean studio-standard dance recording machine making its debut in Indonesia. Through a collaboration between DanSnap Korea CEO Johee Son and the Weplay Universe team, visitors can now produce high-quality dance cover videos with integrated lighting and camera systems that facilitate seamless content distribution to social media.

In addition to dance technology innovations, Weplay Universe also provides the Norebang X-press facility, offering a modern karaoke experience with a collection of K-Pop songs and the latest international hits. The aesthetically designed themed rooms make this location an ideal destination for community activities and family recreation aligned with current trends.

To celebrate its launch since June 2026, Weplay Universe is hosting an appreciation program running until July 31, 2026. Participating visitors have the chance to win a variety of attractive prizes, ranging from trips to South Korea and cutting-edge electronic devices to various exclusive K-Pop merchandise.