PT Autopedia Sukses Lestari Tbk (ASLC) has officially set a strategic plan to strengthen its dominance in the used vehicle market. The company is preparing a capital expenditure of IDR 15 billion to IDR 20 billion to be realized throughout the upcoming year of 2026.
The investment funds will focus on opening two to three new Caroline.id branches to expand operational reach while increasing transaction volume. This step was taken in response to the positive trend recorded by the company over the past year.
In an effort to accelerate market penetration, ASLC has also appointed public figure Denny Sumargo as Brand Ambassador. This collaboration is designed to strengthen brand awareness and convert potential buyers from digital platforms to physical showroom networks with a more massive Online-to-Offline (O2O) strategy.
Consumer trust is also a top priority through the 7G+ Warranty program. This after-sales service provides a one-year warranty protection for used vehicle buyers, covering seven to eight vital components to minimize the risk of unexpected repair costs for customers.
The company's optimism is supported by an impressive financial performance record in the first quarter of 2026, where ASLC managed to post revenue of IDR 283.6 billion. This figure reflects an annual growth of 27.5 percent, with the main contribution coming from Caroline.id, which contributed revenue of IDR 234.4 billion or 82.7 percent of the company's total revenue.
