The commemoration of National Sports Day (Haornas) 2025 serves as a strategic momentum for stakeholders to evaluate the athlete development ecosystem in Indonesia. The spirit of national unity fostered through sporting achievements continues to be maintained by various parties, including through the ongoing dedication of the Bakti Olahraga Djarum Foundation.

As a club based in Kudus, Central Java, Djarum has long been a breeding ground for world badminton legends. Through tiered development programs and the organization of multi-level championships, they continue to nurture the national sports ecosystem. Program Director of Bakti Olahraga Djarum Foundation, Yoppy Rosimin, emphasized that consistent talent scouting through open auditions is the primary key to producing high-quality athletes.

Not limited to badminton, this commitment has now expanded into the realm of women's football. Through initiatives such as the MilkLife Soccer Challenge, HYDROPLUS Soccer League, and the HYDROPLUS Pertiwi Cup, efforts to build a competitive national women's football squad at the global level are beginning to show tangible progress. These initiatives focus not only on technique, but also on character building, integrity, and a strong spirit of collaboration among young athletes.

In addition to football, the foundation for early-stage sports is also strengthened through the involvement of elementary school students in archery and athletics events held at the SuperSoccer Arena in Kudus. This synergy involves sports federations and the government to ensure the athlete regeneration pathway functions optimally.

Closing the series of agendas this year, a collaboration with KONI will present the 2025 Martial Arts National Sports Week (PON Beladiri) at the Djarum Arena Kudus this coming October. Furthermore, the expansion of development efforts also targets the higher education sector through the launch of the Campus League. These strategic steps are expected to become supporting pillars for the glory of Indonesian sports, uniting all elements of the nation.